Sitemate, a software company building no-code software platforms for built world companies, today announces it has raised an $18 million Series A led by Blackbird, with participation from existing investors Shearwater Capital and Marbruck.
Sitemate's Series A comes on the heels of rapid growth. In the last year, the company doubled its headcount from 70 to 140 employees and acquired and rebranded the software startup Nomad Fleet (now Gearbelt). Sitemate was launched in Australia, where it still has its most significant presence, has a dedicated office in London servicing Europe, and now has Vancouver and Toronto offices covering the North American east and west coasts, respectively, with a dedicated go-to-market team in Austin, Texas, coming online to cover central in 2025.
Sitemate works as a multi-product SaaS company, offering built-world companies with software tools, which all sit beneath the Sitemate brand and umbrella. Rather than trying to build an 'all-in-one' software with rigid modules, Sitemate has a product suite similar to Atlassian, whereupon built world companies can choose and deploy any of Sitemate's products to solve their built world-specific pain points and workflows while ideally using Sitemate tools side-by-side for additional commercial and integration benefits.
Sitemate hypothesizes that built-world companies require the flexibility and extensive customization options of the original no-code legacy systems Microsoft Word and Excel, with simple interfaces and UI/UX that all-in-one systems will never be able to achieve, given their broad scope and complexity. So Sitemate's platforms comprise a series of flexible no-code building blocks, which can be configured and combined to meet the needs of thousands of unique processes across specific industries, regions, and compliance requirements. Each platform and mobile app is still easy to use, given each has a constrained scope based on its place in the software landscape.
Sitemate plans on deploying this latest funding in all areas, doubling down on product and engineering across its platforms and products, and expanding its go-to-market presence and customer base worldwide.
KEY QUOTES:
"Since we launched Sitemate in August 2018, over 6 years ago - we have grown every single month consecutively, and our growth rate is still increasing year over year."
"We see so many built world companies struggle to adopt and use clunky 'all-in-one' systems, which force many of them to move back to legacy formats like Word and Excel and even paper, because at least paper, Word and Excel are flexible and familiar."
"It's working. We have incredibly strong product adoption, retention and word of mouth because of the flexibility and ease of use of our products."
- Sitemate co-founder and CEO Hartley Pike
"We don't want to compete with general business softwares or build 'horizontal' software tools, we are focusing solely on designing built world specific tooling and then plugging into the general business stack like Accounting softwares, CRMs and the Microsoft suite through seamless integrations."
- Sitemate co-founder and VP of Product Strategy Sam McDonnell